HexvorSalons, barbers and studios
A website for your salon or barbershop
People book a salon on two things: whether the work looks like what they want, and whether getting an appointment is easy. Everything else on the page is in the way of those two.
Describe your siteTry something like this
A site for a barbershop in Beşiktaş. Services with prices, the team, opening hours, and a booking form. Clean and masculine without being dark and generic.
The more of it that is true of your business, the less of the result you will have to change. Hexvor never invents a phone number, an address, a price or a review — anything you leave out comes back as an obvious placeholder rather than as a plausible lie.
19 rules the engine applies to this kind of site
Not a feature list. These are the actual instructions sent with your request when Hexvor recognises the trade, on top of the 648 that apply to every site.
Booking is the loudest action
Reservations are the most visually prominent action on the page, repeated at the end of the menu.
Say where it is
Address and neighbourhood, findable without hunting, as text that can be copied into a phone.
Hours where they are looked for
Opening hours prominent, never buried. Say the kitchen's hours separately when they differ.
Name the booking action
“Reserve a table” rather than “Click here”. The label is what somebody is agreeing to.
A story, not marketing
The about section says who cooks and why. Generic hospitality language says nothing.
Reviews only if real
Use ratings and awards only when they were provided. Never invent either.
Repeat the essentials in the footer
Hours, address and phone in the footer of every page: it is where people look when the page did not answer them.
Say what happened to the booking
Confirm success, failure and pending clearly. A booking form that goes quiet is a booking nobody made.
Local identity where it belongs
Reflect the neighbourhood or region when it is genuinely part of the brand.
Beauty must not block booking
Balance atmosphere against the practical information somebody needs to actually turn up.
Price the service, not the hour
Say what a cut, a treatment or a month of membership costs. A page that makes somebody telephone to ask the price loses to the one down the road that printed it.
Show the work, not the room
For anything done to a person, the evidence is the result. Real before-and-after or finished work beats another photograph of the empty chairs.
Name who does it
People book a person, not a premises. Name the stylists, the trainers, the therapists, and say what each is good at.
The timetable is the page
For anything that runs on a schedule — classes, sessions, courses — the timetable is the thing people came for. It belongs above the story of how the studio was founded.
Say how long it takes
A duration next to each service answers the question behind the question: can I do this on my lunch break.
One tap to call
Half of these bookings still happen by telephone. The number is a tel: link, in the header, on every page.
Cancellation terms where they are read
If a late cancellation is charged for, say so beside the booking action rather than in a paragraph nobody reaches.
And 2 it will not do
Never a stock photograph of somebody else's salon
A generic smiling model reads instantly as a page that has nothing of its own. A plain photograph of the real room is worth more than a beautiful photograph of a different one.
Never a membership price that hides the commitment
A monthly figure with a twelve-month tie-in stated somewhere else is the pattern people have learned to distrust. Say the term next to the number.
Describe yours
Free to start, no card. Publish when it looks right.
Build a site